Prototype 1: CURVED
This style is intended to give the feeling that you respect the way that every car is curved and shaped differently, meaning you, as an artist, will always return the natural shape of the car. The long U simply represents a bump or dent.
Prototype 2: POP
A fresh look and a fun reference to the crude way of dealing with dents - by popping them back out.
Prototype 3: CBSR ARTISTS
Simply taking Car Body Smart Repair Artists, emphasising the art in the job whilst also looking like a brand that's been around for years - in a good way.